AI Insights · Timothy · January 2023
Top 5 Fashion Games Performance in Africa Q4 2022
Discover how the top 5 fashion games performed on a unified platform in Africa during Q4 2022, with insights on weekly downloads, revenue, and active users.
The fourth quarter of 2022 showcased interesting trends for the top 5 fashion games in Africa on a unified platform, with varying performances in weekly downloads, revenue, and active users. Here’s a detailed look at each app's metrics during this period, based on data from Sensor Tower.
Project Makeover from Magic Tavern, Inc. experienced a fluctuating but generally positive trend in weekly revenue, peaking at approximately $11.1K in the final week of December. Weekly downloads saw a notable increase towards the end of the quarter, reaching over 41K in the week of December 26. Weekly active users also showed a rise from around 265K at the start of the quarter to about 290K by the end.
Covet Fashion: Dress Up Game by Crowdstar LLC had a mixed quarter. Weekly revenue peaked at around $6K in early November, while weekly downloads showed a steady increase, peaking at 5.7K in the last week of December. Active users grew from approximately 8.2K in late September to over 10.2K by the end of December.
Pocket Styler: Fashion Stars from Nordcurrent UAB saw stable weekly revenue, with a peak of around $1.3K in late November. Downloads fluctuated but ended on a high note with around 3.6K in the week of December 26. Active users remained relatively steady, ending the quarter at roughly 37K.
SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED experienced a consistent weekly revenue, peaking at about $1.2K in the final week of December. Weekly downloads saw varying trends, with a high of approximately 8.4K in early November. Active users showed a decline from around 18.4K at the start of the quarter to about 12.9K by the end.
Super Stylist Fashion Makeover from CRAZY STYLE LTD had a steady weekly revenue, peaking at approximately $826 in late November. Downloads saw a notable rise towards the end of the quarter, reaching over 21.5K in the week of December 26. Active users increased significantly, from about 137K in late September to over 155K by the end of December.
These metrics provide a comprehensive overview of how the top fashion games fared in Africa during Q4 2022. For more detailed insights, you can explore the data further on Sensor Tower.
